who we are!

welcome to i'm so julia, where fashion meets fearless self-expression and unapologetic individuality.

we believe that being a brat isn’t just an attitude — it’s a movement. inspired by the iconic pop disruptor charli xcx, our store is a celebration of boldness, creativity, and the power of living life on your own terms.

at the heart of our brand is a commitment to inclusivity and authenticity. we reject outdated norms and embrace a future where everyone can wear their identity loud and proud. our carefully curated collections are designed for those who defy expectations, who aren’t afraid to take up space, and who understand that style is a form of resistance.

from edgy streetwear to statement accessories, every piece in our store is a tribute to the energy and innovation that charli xcx embodies. we collaborate with independent designers and ethical manufacturers to ensure that our fashion not only looks good but also does good — for people and the planet.

this is more than just a store; it’s a safe space for brats of all backgrounds to connect, inspire, and create. we’re here to amplify voices, celebrate differences, and redefine what it means to be iconic.